Myriad Brand Refresh
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Client
Myriad
Contributors
Emily Mormann: Art Director, UX/UI, Brand Designer
Opportunity
As Myriad's in-house art director and designer, I recognized the longstanding need to update the brand with fresh typography, a scalable editorial system, and a texture library. After much thought and research, I proposed the updates to key stakeholders and applied the design across channels, including our website, socials, events, and decks, with live onboarding tutorials and written instructions for larger team use.
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Result
This refresh allowed for greater consistency of our typography use across touchpoints, and increased design accessibility across the entire team.
Client
Myriad
Contributors
Emily Mormann: Art Director, UX/UI, Brand Designer
Opportunity
As Myriad's in-house art director and designer, I recognized the longstanding need to update the brand with fresh typography, a scalable editorial system, and a texture library. After much thought and research, I proposed the updates to key stakeholders and applied the design across channels, including our website, socials, events, and decks, with live onboarding tutorials and written instructions for larger team use.
.
Result
This refresh allowed for greater consistency of our typography use across touchpoints, and increased design accessibility across the entire team.
